Global workforce solutions company, including 3 brands : Manpower, Experis and Talent Solutions.
Responsible for digital marketing activities - B2B & B2C (finding and attracting the right talent and generating business by bringing in client leads):
Planning and execution of strategic marketing initiatives.
Management of SEA campaigns : planning, design, content and implementation on relevant channel.
Community Management : social media marketing and advertising on LinkedIn, Meta, TikTok, Instagram.
Emailing : automation campaign, analytics and reporting. Hubspot / Mailchimp
Corporate branding : design and creation of communication materials (layouts & video).
Website : content management and landing page editing.