My Know How
About Me
Graduate in Business and Marketing , I’m passionate about Digital Trends and oriented « Data ». I love Communication and have the curiosity about identifying what drives consumers and conversions .
Working since 2010 in Switzerland, I have a good knowledge of the Swiss Market, the management of various Online & Offline Marketing Projects, and have a full digital approach to consumer needs.
High-energy marketing professional with expertise in brand strategy, analytics and digital activities, I’m efficient on managing communication campaigns, monitoring customers acquisition through digital, press and media channels.
I’m able to create social medias and websites contents (texts, images, vidéos) and edit emailings.
Passionate about visual communication, I love drafting communication materials and reporting campaigns performances with powerful presentations.
IT literate and “data” oriented, I have experience with paid search strategies. I can set up analytics to measure impact, generate insights and optimize Digital Marketing activities ongoing .
Team player, I know how to interact in multicultural contexts and love event organization.
I feel at ease with digital, graphic and analytical tools, and have an excellent knowledge of projects management in strategic and tactical recommendations to the markets.
Languages
Diplomas
A level
Accounting
2001 – France
BTS
Business Relation
2009 – France
Licence
Marketing
2011 – France
Master
Business Administration
2013 – France
My portfolio
Flyers, videos, animations, emails. I produce digital assets to help you boost your business!
Better DE
SafetyFirst Campaign – Sept 2022
ManpowerGroup Holiday greetings 2022
Sakinatou SEYIFOU – Storytelling
Sakinatou SEYIFOU – Digital Book
Sakinatou SEYIFOU Resume
Talent Solutions Right Management Career Mobility EN
Talent Solutions Right Management Outplacement Service EN
Season’s Greetings MPG 20
Teasing TipsVonExperten – Social Media Campaign
Technical Tools
This is me
My Personal Skills
Outgoing
Working since 2010 in Switzerland, I have a good knowledge of the Swiss Market, the management of various Online & Offline Marketing Projects, and have a full digital approach to consumer needs.
Agile
I am highly adaptable and thrive in fast-paced environments. My ability to quickly adjust to changing circumstances and learn new skills allows me to effectively tackle challenges and deliver results efficiently. I am adept at finding innovative solutions and embracing new approaches when faced with complex tasks.
Organized
I have a strong sense of structure and attention to detail. My organizational skills enable me to effectively prioritize tasks, manage my time efficiently, and meet deadlines. I maintain a systematic approach to work, ensuring that everything is well-structured and in order, leading to increased productivity and successful project outcomes.
Creative
I consider creativity as a fundamental part of who I am. It fuels my ability to think and come up with imaginative solutions to challenges. I possess a natural inclination toward thinking outside the box and generating unique ideas. My creativity allows me to approach problems from different angles, find innovative solutions, and offer fresh perspectives. I enjoy exploring new possibilities and leveraging my imagination to bring originality and excitement to my work.
Willing to drive your business through creativity?
My professional path
Work Experiences
I have a track record of marketing activities is customers oriented positions. Having experience both on client and agency side I’m able to handle projects in B2B and B2C environments.
AUGUST 2020 – TO DATE
Digital Marketing Manager
ManpowerGroup, Morges, Switzerland
Global workforce solutions company, including 3 brands : Manpower, Experis and Talent Solutions.
MARCH 2018 – OCTOBER 2019
Digital Marketing Manager
Firstcaution SA, Nyon, Switzerland
Swiss insurance company active in the rental guarantee without bank deposit.
OCTOBER 2011 – MAY 2017
Marketing & Communication
Ilem Group, Geneva, Switzerland
Digital Services Company International environment, work liaising with Morocco and French teams
AUGUST 2010 – SEPTEMBER 2011
Marketing Assistant
Ipsos, Geneva, Switzerland
Organization providing FMCG Advertising Research. International environment. English working language
APRIL 2009 – MARCH 2010
Multi Task Assistant
Phone Regie, Paris, France
Office Management Industry. Bilingual environment.Work for several clients: SAIPEM, Reebok, Siemens, Crédit Agricole.
SEPTEMBER 2008 – MARCH 2009
Sales Administrative Assistant
CR Bard, Paris, France
Pharmaceutical Customer Service.
AUGUST 2006 – AUGUST 2008
Junior Account Manager
Audioscope, Ensisheim, France
Marketing and Communication agency specialized in corporate movies. Customer portfolio management
DECEMBER 2005 – AUGUST 2006
Beauty Consultant
Circular Field, Alsace, France
Selling cosmetics & accessoires in a superstore. Brands : L’Oreal, Gemey, Bourjois, Nivea.
My digital knowledge
Professional Skills
Website Building And Content Management
CRM Administration, Training And Optimization
Online Paid Advertising
E-Mailing Campaigns
Traffic Analysis Reports
Social Media Monitoring
Graphic Design Conception
