Digital Marketing Manager

AUGUST 2020 – TO DATE

Digital Marketing Manager

ManpowerGroup, Morges, Switzerland

Global workforce solutions company, including 3 brands : Manpower, Experis and Talent Solutions.

Responsible for digital marketing activities - B2B & B2C (finding and attracting the right talent and generating business by bringing in client leads): Planning and execution of strategic marketing initiatives. Management of SEA campaigns : planning, design, content and implementation on relevant channel.

Community Management : social media marketing and advertising on LinkedIn, Meta, TikTok, Instagram.

Emailing : automation campaign, analytics and reporting. Hubspot / Mailchimp Corporate branding : design and creation of communication materials (layouts & video). Website : content management and landing page editing.

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